Land and project economics
Public Value
The proposal involves publicly owned land, a long-term site arrangement, and several potential sources of facility revenue. The reported and illustrative figures below provide context for the scale of the proposed transaction.
A large lot in the middle of a desirable neighborhood
The land
$31.5 million comparable sale
In January 2026, Kaiser Permanente purchased seven acres of former stadium parking lots in Summerhill for $31.5 million, or about $4.5 million per acre.
Atlanta Track Club’s scale
Organization Scale
Atlanta Track Club reported approximately $14.2 million in 2024 revenue. Its federal filing reports about $400,000 in total CEO compensation.
The Club is working to raise roughly $100 million for the proposed 175,000-square-foot facility through philanthropy, corporate partners, and tax credits.
These figures provide context for the size of the organization and its proposed capital project.
Financial snapshot
Illustrative benchmark
Annual ground rent
Ground rent
Annual Value
For comparison, $1 million in annual ground rent on a property valued at $30 million would equal approximately 3.3% of the property value. The example at left also shows a 5% annual increase.
The facility’s value
Ongoing Revenue
The facility could generate revenue from several types of activity.
The transaction in context
Our Land for Private HQ
This is not an empty field being given to a charity for public use. It is likely the single most valuable lot in Summerhill being given to a revenue-driven organization. The public value won’t be returned to the residents of Summerhill, Atlanta, or Georgia. It will be used to drive more revenue for the Atlanta Track Club while residents pay for access to their own public land.